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	<title>Josef Müller-Brockmann &#187; banking</title>
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		<title>Analysis of the Top20 Private Banking Websites</title>
		<link>http://www.josef-muller-brockmann.net/2009/12/analysis-of-the-top20-private-banking-websites/</link>
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		<pubDate>Fri, 18 Dec 2009 09:16:44 +0000</pubDate>
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				<category><![CDATA[Business]]></category>
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		<category><![CDATA[Credit Suisse]]></category>

		<guid isPermaLink="false">http://josef-muller-brockmann.net/?p=193</guid>
		<description><![CDATA[The Private Banking websites of UBS, Deutsche Bank and Credit Suisse come out as winners in the benchmarking of the online presence of the world’s top 20 Wealth Managers by MetaBank, an online Swiss banks database. In the study, UBS ranked first, with a total  &#8230; <a href="http://www.josef-muller-brockmann.net/2009/12/analysis-of-the-top20-private-banking-websites/" class="more-link">Read More <span class="excerpt-arrow">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img src="http://josef-muller-brockmann.net/wp-content/uploads/2009/12/Screen-shot-2009-12-18-at-9.13.30-AM-285x177.png" alt="Screen shot 2009-12-18 at 9.13.30 AM" title="Screen shot 2009-12-18 at 9.13.30 AM" width="285" height="177" class="alignleft size-medium wp-image-194" />The Private Banking websites of UBS, Deutsche Bank and Credit Suisse come out as winners in the <a href="http://www.metabank.ch/analysis-of-the-top20-private-banking-websites-benchmarking-best-practice-evaluation-recommendations-december-2009-overall-the-report-titled-how-wealth-managers-win-clients-online-came-to">benchmarking of the online presence of the world’s top 20 Wealth Managers</a> by MetaBank, an online Swiss banks database. In <a href="http://www.myprivatebanking.com/UserFiles/file/MyPrivateBanking%20-%20Extract%20-%20How%20Private%20Banks%20Win%20Clients%20Online.pdf">the study</a>, UBS ranked first, with a total score of 82 out of possible 100 points. The UBS website scored well in particular due to a wide range of interactive tools which clients can use online to analyze investment needs and find the right products. Deutsche Bank and Credit Suisse were tied at the second place, with 81 points each. While Credit Suisse offers superior navigation and also a few interactive functions, Deutsche Bank scored especially due to its customer friendly content. No other provider publishes online its wealth management fees in such details as Deutsche Bank.</p>
<p>If you&#8217;re working with any of the larger blue chip companies, or even financial institutions, it might prove useful to research how the others are doing it.</p>
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